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Miniso's First Anniversary
in New York City
MINISO embraces global sources of inspiration. A significant portion of the products available at the brand's first-anniversary event in New York City came from MINISO's collaborations with renowned IPs such as Sanrio, Disney, and Pokémon.
Further Boosts Confidence
in US Expansion
It’s our honor to be collaborating with Miniso as the exclusive PR agency for this event. The volume and motivation of the crowd at the event bodes well for the success of Miniso's Global Strategy in the North American market. We are excited to see Miniso's growing influence in the United States and its confidence in expanding further.
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